Articles & ideas.
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Lets unpack some SEO Lies
In a post I made on LinkedIn this winter, I unpacked some BAD SEO Lies, given by “SEO Professionals”. When I started freelancing and consulting independently, I expected to spend most of my time helping clients fix outdated websites, restructure…
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How to tell your most compelling brand story
In a world saturated with logos and slogans, how do you make your brand sing? How do you weave a narrative that cuts through the noise and reaches your audience’s hearts, not just their eyeballs? That’s where the magic of…
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Mastering the art of client communication
Crafting compelling copy is only half the equation. The other half, the lifeblood of every successful project, is the art of client communication. It’s a delicate dance, a symphony of active listening, clear expression, and a dose of empathy. Master…
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