SEO, content, and strategy, built around what you need.

My services

Content Strategy & Writing

Everything from website copy to blog posts and landing pages.
I write content that is structured, clear, and aligned with how people search.
If you want, we can mix human writing with AI-supported workflows.

How this can look:
• SEO-friendly website copy
• Blog posts and articles
• Rewriting existing content
• Keyword and topic maps

Substack, Newsletters & Editorial Support

I help you set up your Substack or newsletter, define your voice, and create a structure that is consistent and engaging.
Everything is written with readability and search intent in mind.

How this can look:
• Substack setup
• Newsletter writing
• Editorial planning
• Clarity around topics & messaging

SEO-Guided Content Writing

If you want content that respects your brand voice but still performs in search, I help you plan, structure, or rewrite it with SEO at the core.
This is ideal for brands that want clear messaging and improved visibility without losing their tone.

How this can look:
• Rewriting existing pages
• Optimising content for intent
• Structuring topic clusters
• Creating content briefs for your team

Social Media & Content Distribution

I help you align your social content with your SEO goals and build simple workflows so your content works across platforms.

How this can look:
• Instagram/LinkedIn content
• Captions and micro-copy
• Messaging guidelines
• Repurposing long-form content

SEO Strategy & Guidance

If you want clarity around your SEO, I help you understand what’s working, what isn’t, and what should be prioritised.
Perfect if you need direction without hiring a full-time SEO team. There is no fixed package, some customers just need some guidance in for of a strategy session. To get some advice, others want me to instruct their team to achieve the goals. And some want me to be hands on and implement the changes. I have worked both with complete startups and redone existing site.

How this can look:
• Strategy sessions
• SEO advice for your team
• Roadmaps and prioritisation
• Support for founders and marketers

SEO Audits & Website Reviews

For businesses that want a full picture of their website.
I review your structure, content, technical setup, and visibility, then deliver clear recommendations you can implement yourself or with your developer.

How this can look:
• Full SEO audit
• Content & metadata review
• Internal linking and UX checks
• Action lists based on impact